How Effective is the Combination Of Your Main product and Ancillary Texts

How Effective is the Combination Of Your Main product and Ancillary Texts

The combination of the of are teaser and poster is very effective because in the teaser all the audience knows is that a virus spread out and infected everyone except our Hero who may be the only living person in the world....Or Is he. On the poster the hero has a half human face and Half zombie face which gives the audience the impression that the character on the poster either turns into a zombie or has to fight zombies to survive. i

found this very effective because i felt that this helped the audience see different aspects of the films story-line, such as if the audience hadn’t had seen the trailer but seen the poster they will think the film is just about zombies however if someone saw the teaser and not the poster they will think it is just about someone who is all alone in the world. this i thought worked well because i wanted the public to want to see the whole thing and not just the trailer or poster because this will help them get a better understanding of the film. i thought with the magazine front cover of and Poster this will make the audience to be intrigued and help boost the popularity of the film itself. with the trailer this will; be the icing on the cake for the audience and letting them see a snippet of the final product and its visuals. with the Word of Mouth and mouse campaign the would help boost the product in terms of sales and popularity, as-well as the use of the zombie image would also attract more fan of the Horror genre and without any known actors would make it seem more realistic and not alot spent on the budget would’ve been spent.. I didn't show alot of zombies in the the trailer because i didn't want to give to much of the story-line away before the audience could tell what the plot-line id and become uninterested. i did alot of planning and asked different people what they would want to see in the poster and trailer. i also looked at the teaser trailers of the movies 28 days land I am legend where i got my initial idea that there is know one left on earth, i thought these helped because i took an idea from another film and made it into an original idea. i also looked at the poster of the walking dead and interpreted the idea here there isn't anyone-else. With my tag line The Last Man on Earth Is not Alone is effective because it fits in with what the film is about and also pays homage to other movies which are about people being alone such as I am legend. in the magazine there are interviews and pictures of the set and Actor, this will get the audience interest and would want to purchase the magazine, and when people see it has been put on known Magazine EMPIRE they would automatically want to see it since it is a popular magazine known for its reviews of high rated films.